Data protection declaration

Responsible body for processing according to GDPR

The person responsible for privacy policy within the meaning of the General Data Protection Regulation and other data protection laws in the member states of the European Union and other provisions of a data protection nature is:

hülsta-werke Hüls GmbH & Co. KG
Karl-Hüls-Str. 1
48703 Stadtlohn

Privacy Policy

We welcome you on our web pages and appreciate your interest. The protection of your personal data is very important to us. Therefore, we conduct our activities in accordance with applicable personal data protection and data security legislation. Therefore, we act in accordance with the laws concerning personal data and data security. We would like to inform you below which data of your visit is used for which purpose. Should there be any further questions concerning the handling of your personal data, you are welcome to contact our data protection supervisor:

Nils Möllers
Keyed GmbH
Siemensstraße 12
48341 Altenberge
datenschutz@huelsta.de

https://www.keyed.de

1. What is personal data?

The concept of personal data is defined in the Bundesdatenschutzgesetz and in the EU GDPR. Accordingly, these are individual details about personal or material circumstances of a specific or identifiable natural person. This includes, for example, your civil name, your address, your telephone number or your date of birth.

2. Scope of anonymous data collection and data processing

Unless otherwise stated in the following sections, no personal data is collected, processed or used when using our websites. However, we find out through the use of analysis and tracking tools certain technical information based on the data transmitted by your browser (for example, browser type/version, operating system used, our visited websites including length of stay, previously visited website). We only evaluate this information for statistical purposes.

3. Legal basis for the processing of personal data

Insofar as we obtain the consent of the data subject for processing of personal data, Art. 6 para. 1 lit. a EU General Data Protection Regulation (GDPR) serves as the legal basis for the processing of personal data.

In the processing of personal data necessary for the performance of a contract to which the data subject is a part of, art. 6 para. 1 lit. b GDPR serves as the legal basis. This also applies to processing operations required to carry out precontractual actions.

Insofar as processing of personal data is required to fulfill a legal obligation that is subject to our company, art. 6 para. 1 lit. c GDPR serves as the legal basis.

In the event that vital interests of the data subject or another natural person require the processing of personal data, art. 6 para. 1 lit. d GDPR serves as the legal basis.

If processing is necessary to safeguard the legitimate interests of our company or a third party, and if the interests, fundamental rights and fundamental freedoms of the person concerned do not outweigh the former interest, art. 6 para. 1 lit. f GDPR serves as the legal basis for processing.

4. Use of cookies

The websites of hülsta-werke Hüls GmbH & Co. KG use cookies. Cookies are data stored by the Internet browser on the user’s computer system. The cookies can be transmitted to a page when they are accessed and thus allow an assignment of the user. Cookies help to simplify the use of websites for users. For these purposes, our legitimate interest is in the processing of personal data pursuant to art. 6 para. 1 lit. f GDPR. In addition, we use cookies on our website that allow an analysis of users’ browsing behavior.

(1) Entered search terms

(2) Frequency of page views

(3) Use of Website Features

It is always possible to turn off the setting of cookies by changing the option in the Internet browser. The Cookies set can be deleted. It should be noted that disabling cookies may not fully exploit all features of our website. The data of the users collected in this way are pseudonymized by technical precautions. Therefore, an assignment of the data to the calling user is no longer possible. The data will not be stored together with other personal data of the users.

When accessing our website, users are informed by an information banner about the use of cookies for analysis purposes and referred to this privacy policy. In this context, there is also an indication of how the storage of cookies in the browser settings can be prevented.

The legal basis for the processing of personal data using technically necessary cookies is article 6 (1) lit. f GDPR. The legal basis for the processing of personal data using cookies for analysis purposes is provided after the user has consented to this art. 6 para. 1 lit. a GDPR.

5. Creation of log files

Each time the website is accessed, the hülsta-werke Hüls GmbH & Co. KG records data and information through an automated system. These are stored in the log files of the server. The data is also stored in the log files of our system. A storage of this data together with other personal data of the user does not take place.

The following data can be collected here:

(1) Information about the browser type and version used

(2) The operating system of the user

(3) The Internet service provider of the user

(4) The IP address of the user

(5) Date and time of access

(6) Websites from which the system of the user reaches our website (referrer)

(7) Web pages accessed by the user’s system through our website

6. Registration on our website

If the data subject uses the personal data to register on the website of the data controller, the data will be transmitted to the data controller in the respective input mask. The data is stored solely for internal use by the controller. The data will be deleted as soon as it is no longer necessary for the purpose of its collection.

When registering, the IP address of the user and the date and time of registration are saved. This is to prevent misuse of the services. A transfer of the data to third parties does not take place. An exception exists if there is a legal obligation to disclose.

The registration of the data is required for the provision of content or services. Registered persons have the possibility at any time to delete or modify the stored data. The data subject receives information about the personal data stored about him at any time.

7. Newsletter

If the newsletter of our company has been subscribed, the data will be transmitted in the respective input mask to the controller. The registration for our newsletter takes place in a so-called closed-loop authentication. That means, after the registration, you will receive an e-mail asking you to confirm your registration. This confirmation is necessary so that nobody can register with external e-mail addresses.

When registering for the newsletter, the IP address of the user and the date and time of registration are saved. This is to prevent misuse of the service or the e-mail address of the person concerned. A transfer of the data to third parties does not take place. An exception exists if there is a legal obligation to disclose.

The data will be used exclusively for sending the newsletter. Subscription to the newsletter may be terminated by the data subject at any time. Similarly, the consent to the storage of personal data can be canceled at any time. For this purpose, there is a corresponding link in each newsletter.

The legal basis for processing the data after the user has registered for the newsletter passes after the user has given his consent, art. 6 para. 1 lit. a GDPR. The legal basis for sending the newsletter as a result of the sale of goods or services is § 7 sect. 3 UC.

8. Ways to contact

On the websites of hülsta-werke Hüls GmbH & Co. KG there is a contact form that can be used for electronic contact. Alternatively, contact via the provided e-mail address is possible. If the data subject contacts the controller through one of these channels, the personal data transmitted by the data subject will be automatically stored. The storage serves solely for purposes of processing or contacting the person concerned. A transfer of data to third parties does not take place. Legal basis for the processing of the data is in the presence of the consent of the user art. 6 para. 1 lit. a GDPR.

The legal basis for the processing of the data transmitted in the course of sending an e-mail is article 6 (1) lit. f GDPR. If the e-mail contact aims to conclude a contract, then additional legal basis for the processing is art. 6 para. 1 lit. b GDPR.

The data will be deleted as soon as it is no longer necessary for the purpose of its collection. For the personal data from the input mask of the contact form and those sent by e-mail, this is the case when the respective conversation with the user has ended. The conversation is ended when it can be inferred from the circumstances that the relevant facts have been finally clarified.

The additional personal data collected during the sending process will be deleted at the latest after a period of seven days.

9. Online Shop

We use your personal data for processing online purchases from hülsta-werke Hüls GmbH & Co. KG (your orders and returns will be processed by our online services) and for sending messages according to the delivery status or notifications regarding problems with the delivery of the article. We use your personal data for processing your payments. We also use your data for processing complaints and product warranties. Your personal data will solely be used to determine your identity, ensure that you have reached the minimum legal age required for online purchases and to synchronize your address with external partners. We want to offer you several payment offers and we perform analysis to determine which payment options are available, inclusively your payment history and credit assessments.

We process the following categories of personal data:

  • contact data such as name, address, e-mail address and telephone number
  • payment information and payment history
  • credit information
  • order information

The disclosure of personal data to third parties is solely  to provide for the services mentioned above, which means to companies for the purpose of verification of your address, communication agencies for the shipping of order confirmations, suppliers of warehouses and distributions in conjunction with the delivery of your order. Payment service providers for your payment. Credit bureaus for the purpose of verification of the identity and collection agencies. Please note that many of those recipients have independent rights or the obligation to process your personal data at their disposal.

We are obliged by commercial and tax law to store your address, payment and order data for a period of ten years. However, after two years we will restrict processing, i.e. your data will only be used to comply with legal obligations.

To prevent unauthorized access to your personal data by third parties, especially financial data, the ordering process is encrypted using TLS technology.

We offer several payment methods for the use of the webshop and use different payment service providers. Depending on which payment method you choose, different data is transmitted to the respective payment service provider. The legal basis for the transmission is Art. 6 para. 1 sentence 1 lit. a GDPR. In the following we list our payment service providers.

10.1 PayPal

If you choose the payment method PayPal, your personal data will be transmitted to PayPal and Payone. Prerequisite for the use of PayPal is the opening of a PayPal account. With the use or opening of a PayPal account, name, address, telephone number and e-mail address must be transmitted to PayPal. The legal basis for the transmission of data is article 6 paragraph 1 letter a GDPR (consent) and article 6 paragraph 1 letter b GDPR (processing for the performance of a contract).

Operator of the payment service PayPal is the:

PayPal (Europe) S.à r.l. et Cie, S.C.A.,

22-24 Boulevard Royal,
L-2449 Luxembourg,
E-Mail:impressum@paypal.com

The operator of the payment service is the:

BS PAYONE GmbH
Lyoner Street 9
60528 Frankfurt/Main
E-Mail:privacy@bspayone.com
Privacy policy: https://www.bspayone.com/DE/privacy

 

With the payment option PayPal you agree to the transmission of personal data such as name, address, telephone number and e-mail address to PayPal. What other data is collected by PayPal can be found in the respective PayPal privacy policy. This can be found under: https://www.paypal.com/webapps/mpp/ua/privacy-full

11. Routine deletion and blocking of personal data

The controller will only process and store personal data of the data subject for as long as necessary to achieve the purpose of the storage. In addition, such storage may take place if provided for by the European or national legislator in EU regulations, laws or other regulations to which the person responsible for processing is subject.

As soon as the storage purpose is removed or a storage period prescribed by the aforementioned regulations expires, the personal data is routinely blocked or deleted.

12. Rights of the data subject

If your personal data has been processed, you are affected in the sense of the GDPR and you have the following rights to the responsible person:

12.1 Right of access

You may ask the person in charge to confirm if personal data concerning you is processed by us.

If such processing is available, you can request information from the person responsible about the following information:

a.the purposes for which the personal data are processed;

b. the categories of personal data that are processed;

c. the recipients or the categories of recipients to whom the personal data relating to you have been disclosed or are still being disclosed;

d. the planned duration of the storage of your personal data or criteria for determining the duration of storage if specific information is not available;

e. the existence of a right to rectification or deletion of personal data concerning you, a right to restriction of processing by the controller or a right to object to such processing;

f. the existence of a right of appeal to a supervisory authority;

g. all available information about the source of the data if the personal data are not collected from the data subject;

h. the existence of automated decision-making including profiling under article 22 (1) and (4) GDPR and – at least in these cases – meaningful information about the logic involved and the scope and intended impact of such processing on the data subject.

You have the right to request information about whether the personal data relating to you is transferred to a third country or to an international organization. In this connection, you can request the appropriate guarantees in accordance with art. 46 GDPR in connection with the transmission of information.

12.2 Right of rectification

You have a right to rectification and/or completion to the controller, if the processed personal data concerning you is incorrect or incomplete. The responsible person must make the correction without delay.

12.3 Right of restriction of processing

You may request the restriction of the processing of your personal data under the following conditions:

a. if you contest the accuracy of your personal information for a period of time that enables the controller to verify the accuracy of your personal information;

b. the processing is unlawful and you refuse to delete the personal data and instead request the restriction of the use of the personal data;

c. the controller no longer requires personal data for the purposes of processing, but you need them to assert, exercise or defend legal claims, or

d. if you objected to the processing pursuant to art. 21 (1) GDPR and have not yet determined whether the legitimate reasons of the person responsible outweighed your reasons.

If the processing of personal data concerning you has been restricted, this data – except for your storage – may only be used with your consent or for the purpose of asserting, exercising or defending legal claims or protecting the rights of another natural or legal person or for reasons of important public interest of the Union or a member State.

If the limitation of the processing under the conditions mentioned above are restricted, you will be informed by the person in charge before the restriction is lifted.

12.4 Right of cancellation

12.4.1 You may require the controller to delete your personal information without delay, and the controller shall promptly delete that information if any of the following is true:

a. Your personal data is no longer necessary for the purposes for which it was collected or otherwise processed.

b. You revoke your consent to the processing pursuant to art. 6 para. 1 lit. a or Art. 9 para. 2 lit. a GDPR and there is no other legal basis for processing.

c. Pursuant to art. 21 para. 1 GDPR you give objection to the processing and there are no prior justifiable reasons for the processing, or pursuant to art. 21 (2) GDPR you give objection to the processing.

d. Your personal data has been processed unlawfully.

e. The deletion of personal data concerning you is required to fulfill a legal obligation under Union law or the law of the member States to which the controller is subject.

f. The personal data concerning you was collected in relation to information society services offered pursuant to art. 8 para. 1 GDPR.

12.4.2 If the person in charge has made the personal data concerning you public and pursuant to article 17 (1) of the GDPR is required to delete it, is taking due account of the technology available and the costs of implementation, including appropriate technical measures, to inform data controllers who process the personal data that you have requested the deletion of any links to such personal data or copies or replications of such personal data.

12.4.3 The right to deletion does not exist if the processing is necessary

a. to exercise the right to freedom of expression and information;

b. to fulfill a legal obligation required by the law of the Union or of the member States to which the controller is subject, or to perform a task of public interest or in the exercise of official authority conferred on the controller;

c. for reasons of public interest in the field of public health pursuant to art. 9 (2) lit. h and i and art. 9 (3) GDPR;

d. for archival purposes of public interest, scientific or historical research purposes or for statistical purposes pursuant to article 89 (1) of the GDPR, in so far as the law referred to in paragraph 1 is likely to render impossible or seriously affect the achievement of the objectives of that processing, or

e. to assert, exercise or defend legal claims.

12.5 Right of information

If you have the right of rectification, erasure or restriction of processing to the controller, he/she is obliged to notify all recipients to whom your personal data has been disclosed of this correction or deletion of the data or restriction of processing, unless: this proves to be impossible or involves a disproportionate effort.

You have a right to the person responsible to be informed about these recipients.

12.6 Right of Data Portability

You have the right to receive the personal information that you provide to the controller in a structured, common and machine-readable format. You also have the right to transfer this data to another person without hindrance by the person responsible for providing the personal data, provided that

a. the processing on a consent acc. art. 6 para. 1 lit. a GDPR or art. 9 para. 2 lit. a GDPR or on a contract acc. art. 6 para. 1 lit. b GDPR is based and

b. the processing is done by automated means.

In exercising this right, you also have the right to obtain the personal data concerning you directly from one person responsible to another person responsible, as far as technically feasible. Freedoms and rights of other persons may not be affected.

The right to data portability does not apply to the processing of personal data necessary for the performance of a task in the public interest or in the exercise of official authority delegated to the controller.

12.7 Right to object

You have the right at any time, for reasons that arise from your particular situation, to object against the processing of your personal data, which pursuant to art. 6 para. 1 lit. e or f GDPR takes place; this also applies to profiling based on these provisions.

The controller will no longer process the personal data concerning you unless he can demonstrate compelling legitimate reasons for processing that outweigh your interests, rights and freedoms, or the processing is intended to assert, exercise or defend legal claims.

If the personal data relating to you is processed for direct marketing purposes, you have the right to object at any time to the processing of your personal data for the purpose of such advertising; this also applies to profiling insofar as it is associated with such direct advertising.

If you object to processing for direct marketing purposes, your personal data will no longer be processed for these purposes.

Regardless of directive 2002/58/EC, you have the option, in the context of the use of information society services, of exercising your right to object through automated procedures that use technical specifications.

12.8 Right to revoke the data protection consent declaration

You have the right to revoke your data protection consent declaration at any time. The revocation of consent does not affect the legality of the processing carried out on the basis of the consent until the revocation.

12.9 Automated decision on a case-by-case basis, including profiling       

You have the right not to be subject to a decision based solely on automated processing, including profiling, which has a legal effect on you or, in a similar manner, significantly affects it. This does not apply if the decision

a. is required for the conclusion or performance of a contract between you and the controller,

b. is permissible on the basis of Union or member State legislation to which the controller is subject, and that legislation contains appropriate measures to safeguard your rights and freedoms and your legitimate interests, or

c. with your express consent.

However, these decisions must not be based on special categories of personal data pursuant to art. 9 (1) GDPR, unless art. 9 (2) lit. a or g and reasonable procedures have been taken to protect the rights and freedoms and your legitimate interests.

Regarding the cases mentioned in a. and c., the person responsible shall take reasonable steps to safeguard the rights and freedoms and your legitimate interests, including at least the right to obtain the intervention of a person by the controller, to express his or her own position and to contest the decision.

12.10 Right to complain to a supervisory authority

Without prejudice to any other administrative or judicial remedy, you have the right to complain to a supervisory authority, in particular in the member State of its place of residence, employment or the place of the alleged infringement, if you believe that the processing of your personal data violates against GDPR.

The supervisory authority to which the complaint has been submitted shall inform the complainant of the status and results of the complaint, including the possibility of a judicial remedy under article 78 of the GDPR.

13. Disclosure of data to third parties

13.1 Google Analytics and Conversion Tracking

Description and purpose

This website uses the service “Google Analytics”, which is provided by Google LLC. (1600 Amphitheatre Parkway Mountain View, CA 94043, USA) to analyse the use of the website by users. The service uses “cookies” – text files which are stored on your end device. The information collected by the cookies is usually sent to a Google server in the USA and stored there. If necessary, Google Analytics is used on this website with the code “gat._anonymizeIp();” extended to ensure anonymous recording of IP addresses (so-called IP-Masking). Please also note the following information on the use of Google Analytics: Google Analytics uses “cookies”, which are text files placed on your computer, to help the website analyze how users use the site. The IP address of users is shortened within the member states of the EU and the European Economic Area. This shortening means that the personal reference of your IP address is no longer necessary. Within the framework of the agreement on commissioned data, which the website operators have concluded with Google LLC, the latter uses the information collected to create an evaluation of website use and website activity and provides services associated with Internet use.

Legal basis

The legal basis is the norm of Art. 6 para. 1 lit. a) and Art. 49 para. 1 lit. a) GDPR, if anonymous data collection using the code “gat._anonymizeIp” does not take place. Otherwise, especially in the case of the use of “gat._anonymizeIp”, Art. 6 para. 1 lit. f) GDPR is the legal basis.

Receiver

However, in the event that IP anonymisation is activated on this website, your IP address will be shortened by Google in advance within member states of the European Union or in other contracting states of the Agreement on the European Economic Area. The information generated by the cookie about your use of this website is usually transferred to a Google server in the USA and stored there. Only in exceptional cases is the full IP address transferred to a Google server in the USA and shortened there. On behalf of the operator of this website, Google will use this information to evaluate your use of the website, to compile reports on the website activities and to provide further services to the website operator in connection with the use of the website and the Internet. In addition, we use Google Conversion Tracking in connection with Google Analytics. This enables us to record the behaviour of our website visitors. For example, it shows us how many PDFs were downloaded from our website or how often the contact form was filled out. It also shows us how many clicks on advertisements from external sources (AdWords, LinkedIn, Xing, Facebook, Pinterest, Instagram etc.) have led to our website. The IP address transmitted by your browser within the framework of Google Analytics is not merged with other data from Google. You may refuse the use of cookies by selecting the appropriate settings on your browser, however please note that if you do this you may not be able to use the full functionality of this website. You can also prevent the collection of data generated by the cookie and related to your use of the website (including your IP address) to Google and the processing of this data by Google by downloading and installing the browser plugin available at the following link (https://tools.google.com/dlpage/gaoptout?hl=de). You can prevent the collection by Google Analytics by clicking on the following link.

Transfer to third countries

Personal data is transferred to the USA under the Art. 46 GDPR and Art. 49 GDPR.

Duration of data storage

The data sent by us and linked to cookies, user IDs (e.g. User ID) or advertising IDs are automatically deleted after 14 months. The deletion of data whose retention period has been reached is automatically carried out once a month.

Cancellation and objection option

You can prevent the storage of cookies by adjusting your browser software accordingly; however, we would like to point out that in this case you may not be able to use all the functions of this website to their full extent. You can also prevent the collection of data generated by the cookie and related to your use of the website (including your IP address) to Google and the processing of this data by Google by downloading and installing the browser add-on. Opt-out cookies prevent the future collection of your data when visiting this website. To prevent Universal Analytics from collecting data across multiple devices, you must opt-out on all systems in use. Click here to set the opt-out cookie: Deactivate Google Analytics

Contractual or legal obligation

The provision of personal data is not required by law or contract, nor is it necessary for the conclusion of a contract. You are also not obliged to provide the personal data. However, failure to provide it may mean that you cannot or cannot fully use this function of our website.

Further data protection information via link

Further information on terms of use and data protection can be found at: https://policies.google.com/?hl=de&gl=del https://policies.google.com/privacy?hl=de&gl=de

13.2 Google Adwords and Conversion-Tracking

Description and purpose

To draw attention to our current projects and developments, planned activities and services, we run Google AdWords ads and use Google Conversion Tracking to do so. Google AdWords (Google Ads) is a service of Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland, Google LLC. (1600 Amphitheatre Parkway Mountain View, CA 94043, USA). These ads appear after searches on web pages in the Google advertising network. We have the ability to combine our ads with specific search terms. We also use AdWords remarketing lists for search ads. This enables us to adapt search ad campaigns for users who have already visited our website. Through the services, we have the ability to combine our ads with specific search terms or to serve ads to previous visitors, such as advertising services that visitors have viewed on our site. For interest-based offers, an analysis of online user behavior is necessary. Google uses cookies to perform this analysis. When clicking on an advertisement or visiting our website, Google sets a cookie on the user’s computer. This information is used in order to be able to address the visitor in a targeted manner in a subsequent search query. Further information on the cookie technology used can also be found in Google’s notes on website statistics and in the data protection regulations. With the help of this technology, Google and we as customers receive information about when a user has clicked on an advertisement and been redirected to our websites to contact us via the contact form. Google and we as a customer also use Google’s referral numbers to obtain information about when a user clicks on one of our phone numbers on the web and contacts us by phone. The information obtained in this way is used exclusively for statistical evaluation for ad optimisation. We do not receive any information that can be used to identify visitors personally. The statistics provided to us by Google include the total number of users who clicked on one of our ads and, if applicable, whether they were redirected to a page on our website that has a conversion tag. These statistics allow us to see which search terms lead to the most frequent clicks on our ads and which ads lead to users contacting us via the contact form or by phone. With regard to telephone contact by interested parties or customers, the statistics provided by Google include the start time, end time, status (missed or received), duration (seconds), area code of the caller, telephone costs and call type.

Legal basis

The legal basis is the norm of Art. 6 para. 1 lit. a) and Art. 49 para. 1 lit. a) GDPR.

Recipient

The recipient is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland. We have concluded a contract with Google for the use of Google Analytics for order processing (see Art. 28 GDPR). Google processes the data on our behalf in order to evaluate your use of the website, to compile reports on website activities for us and to provide us with further services related to website and internet use. Google may transfer this information to third parties if required by law or if third parties process this data on behalf of Google. Through the integration of Google Analytics, we pursue the purpose of analysing user behaviour on our website and being able to react to it. This enables us to continuously improve our offer. Within the scope of order processing, Google is entitled to engage subcontractors. You can find a list of these subcontractors at https://privacy.google.com/businesses/subprocessors/.

Transmission to third countries

The data is stored on Google servers in the USA. You can find a list of the subcontractors used by Google under the following link: https://privacy.google.com/businesses/subprocessors/

Duration of processing

The data will be deleted as soon as they are no longer required for the purpose of their collection. In addition, the data will be deleted if you revoke your consent or request the deletion of your personal data.

Contractual or legal obligation and consequences

The provision of personal data is not required by law or contract and is not necessary for the conclusion of a contract.

13.3 Google Fonts

On these websites external fonts, Google fonts are used. Google Fonts is a service of Google LLC (“Google”). The integration of those web fonts takes place through a server call, usually a Google server in the USA. Hereby, it is transmitted to the server which of our websites you visited. Even the IP address of the browser of the terminal device of website’s visitor is stored by Google. For more information see the Google Privacy Policy which can be viewed here:

www.google.com/fonts#AboutPlace:about

www.google.com/policies/privacy/

13.4 Google Tag Manager

Description and purpose

Google Tag Manager is used on this website. The Google Tag Manager is a solution from Google LLC. (1600 Amphitheatre Parkway Mountain View, CA 94043, USA), which enables companies to manage website tags through one interface. Google Tag Manager is a cookie-less domain that does not collect personal information. Google Tag Manager triggers other tags that may collect data. We hereby draw your attention to this separately. The Google Tag Manager does not access this data. If deactivation has been made by the user at the domain or cookie level, it will remain in effect for all tracking tags implemented with Google Tag Manager. On behalf of the operator of this website, Google will use this information for the purpose of evaluating your use of the website, compiling reports on website activity and providing other services relating to website activity and internet usage for the website operator. Google uses pseudonyms for this purpose. The IP address transmitted by your browser within the framework of Google Analytics is not combined with other data from Google. More information about the Google Tag Manager can be found at: https://www.google.com/intl/tagmanager/

Legal basis

The legal basis for this processing is your consent in accordance with Art. 6 para. 1 lit. a) DSGVO.

Recipient

Websites are usually transferred to a Google server in the USA and stored there.

Transfer to third countries

Personal data is transferred to the USA under the Art. 46 GDPR and Art. 49 GDPR.

Duration of data storage

The data is deleted as soon as it is no longer required for the purpose for which it was collected. In addition, the data will be deleted if you revoke your consent or request the deletion of your personal data.

Contractual or legal obligation

The provision of personal data is neither legally nor contractually required and is not necessary for the conclusion of a contract. You are also not obliged to provide the personal data. Failure to provide it may, however, under certain circumstances result in your not being able to use our website or not being able to use it in full.

Further data protection information via link

Further information on terms of use and data protection can be found at: https://policies.google.com/?hl=de&gl=del  https://policies.google.com/privacy?hl=de&gl=de

13.5 Google Maps

Description and purpose

This website uses Google Maps API from the company Google LLC (Google) to visually display geographical information. When using Google Maps, Google also collects, processes and uses data on the use of the Maps functions by visitors to the website.

Legal basis

The legal basis for the processing of personal data is the legitimate interest pursuant to Art. 6 para. 1 lit. f) DSGVO.

Recipients

The data is usually transferred to a Google server in the USA and stored there.

Transfer to third countries

Personal data is transferred to the USA under the Art. 46 GDPR and Art. 49 GDPR.

Duration of data storage

The data sent by us and linked to cookies, user IDs (e.g. user ID) or advertising IDs are stored for 26 months as standard and are automatically deleted thereafter.

Possibility of objection

You can prevent the storage of cookies by adjusting your browser software accordingly; however, we would like to point out that in this case you may not be able to use all the functions of this website to their full extent.

Contractual or legal obligation

There is no contractual or legal obligation to provide the data.

Further data protection information via link

https://policies.google.com/privacy?hl=de&gl=del

13.6 Facebook Pixel

Description and purpose

To recognize your user behavior, we use the so-called Facebook pixel from Facebook Inc. 1 Hacker Way, Menlo Park, California 94025, USA. This is an analysis tool with which the effectiveness of the advertising can be measured. It is a code snippet for the website, which can be used to measure, optimize and build up for advertising campaign target groups. Conversion measurement allows us to track what people do after they see our Facebook ads across devices (including mobile phones, tablets and desktop computers). By creating a Facebook pixel and adding it to our pages where conversions are made (e.g., the Purchase Confirmation page), we can determine which people are making conversions based on our Facebook Ads. The pixel is used to further monitor the actions that people take after clicking on our ads. It allows us to determine on which device our customers saw the ad and on which devices they ultimately performed the conversion. According to Facebook, the data collected includes

  • HTTP headers

HTTP headers contain a variety of information that is sent over a standard web protocol between any browser request and any server on the Internet. HTTP headers contain information such as IP addresses (which in Germany can only be evaluated at the general country level), information about the web browser, page location, document, URI reference and user agent of the web browser.

  • Pixel-specific data

This includes the pixel ID and Facebook cookie data used to associate events with a specific Facebook advertising account and to associate it with a person known to Facebook.

  • Optional values

Developers and marketers can optionally send additional information about the visit through standard and custom data events. Typical custom data events include information about whether a purchase was made on a page, conversion value, and more. For more information about custom data events, click here. With your consent, we use the “visitor action pixel” of Facebook Inc, 1 Hacker Way, Menlo Park, California 94025, USA or if you are located in the EU, Facebook Ireland Ltd, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland, within our website. This conversion tool allows us to track your actions after you have seen or clicked on a Facebook advertisement. This is used to monitor and analyze the effectiveness of our Facebook Ads for statistical and market research purposes. Although we can only recognize this data in anonymized form, Facebook also stores and processes this data. What exactly Facebook does with this data is not known to us, but it can be assumed that Facebook can and will link this data to your Facebook account. Thus, Facebook can use this information for the purpose of advertising, market research and demand-oriented design of Facebook pages. For this purpose, Facebook and its partners create usage, interest and relationship profiles, e.g. to evaluate your use of our website with regard to the advertisements displayed to you on Facebook, to inform other Facebook users about your activities on our website and to provide other services associated with the use of Facebook. Cookies can also be stored on your PC for this purpose. For the purpose and scope of data collection and the further processing and use of data by Facebook, as well as your rights in this regard and setting options for protecting your privacy, please refer to the Facebook data protection information. The data may be merged with other Facebook services, such as Custom Audiences.

Extended adjustment

Advertisers can optionally enable the advanced Facebook pixel matching feature by sending encrypted information such as email address or phone number to Facebook. Advertisers can send one or more of the following identifiers for matching: Email address, phone number, first name, last name, city, state, zip code, date of birth, or gender.

Legal basis

The legal basis is the norm of Art. 6 para. 1 lit. a) and Art. 49 para. 1 lit. a) GDPR.

Receiver

Empfänger der Daten ist Facebook Inc., 1601 S. California Ave, Palo Alto, CA 94304, USA (“Facebook”) und Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Irland.

Transfer to third countries

The mentioned data is processed and stored outside the European Union, e.g. in the USA.

Duration of data storage

According to Facebook, the data sent from the Facebok pixel to Facebook is stored for 180 days. After this time, the data will be encrypted and anonymized by Facebook. For more information on the storage period, see “Data storage, deactivation and deletion of accounts” at: https://de-de.facebook.com/about/privacy/

Cancellation and objection option

You may object to the collection by the Facebook pixel and use of your information to display Facebook ads. To control what types of ads are displayed to you within Facebook, you can go to the page set up by Facebook and follow the instructions on usage-based advertising settings: www.facebook.com/settings. The settings are platform-independent, which means they apply to all devices, such as desktop computers or mobile devices. Contractual or Legal Obligation to Provide Personal Information The provision of personal information is not required by law or contract, nor is it necessary for the conclusion of a contract. You are also not obliged to provide the personal data. However, failure to provide it may mean that you are unable to use this function of our website or cannot use it to its full extent.

Contractual or legal obligation

The provision of personal data is not required by law or contract and is not necessary for the conclusion of a contract. You are also not obliged to provide the personal data. However, failure to provide it may mean that you are unable to use this function of our website or cannot use it to its full extent.

Further data protection information via link

Further information on terms of use and privacy can be found at: https://www.facebook.com/about/privacy

Further information on the Facebook pixel can be found here: https://www.facebook.com/business/help/651294705016616  https://developers.facebook.com/docs/facebook-pixel

13.7 Adform Adserver

Description and purpose

We use the conversion tracking system of Adform Germany GmbH (hereinafter “Adform”). The cookie is set as soon as you have contact with a Commerzbank advertising medium (e.g. advertising banner) placed via Adform. The cookie contains an advertising ID and is created with a validity of 60 days. It does not contain any features (e.g. full IP address, first name, surname, address, e-mail address) that can be used to identify you personally. However, we do recognise from the advertising ID which advertising medium brought you to our attention. The website operator does not merge the Advertising ID with personal data under any circumstances. Users who do not wish to participate in conversion tracking can deactivate the Adform cookie via their browser at https://site.adform.com/privacy-policy/de.

Legal basis

The legal basis for the processing of personal data is consent in accordance with Art. 6 para. 1 letter a) DSGVO.

Recipient

The recipient is Adform A/S, Wildersgade 10B, 1. sal. 1408 Copenhagen, Denmark.

Transfer to third countries

No data is transferred to the USA.

Duration of data storage

The data is deleted as soon as it is no longer required for the purpose for which it was collected. In addition, the data will be deleted if you revoke your consent or request the deletion of your personal data.

Possibility of objection

You have the possibility to revoke your consent to data processing at any time. A revocation does not affect the effectiveness of data processing operations in the past.

Contractual or legal obligation

There is no contractual or legal obligation to provide the data.

Further data protection information via link

https://site.adform.com/privacy-policy/de

14. Integration of other services and content of third parties

It may happen that content from third parties, such as videos from YouTube, maps from Google Maps, RSS feeds or graphics from other websites are included in this online offer. This always presupposes that the providers of this content (hereinafter referred to as “third party provider”) perceive the IP address of the users. Because without the IP address, they could not send the content to the browser of the respective user. The IP address is therefore required for the presentation of this content. We endeavor to use only content whose respective providers use the IP address solely for the delivery of the content. However, we do not have any influence on this if the third parties provide the IP address e.g. to save for statistical purposes. As far as we know, we will inform users about it.

15. Data transmission in third countries

The controller may transfer personal data to a third country. In principle, the controller may provide various appropriate safeguards to ensure that an adequate level of protection is provided for the processing operations. It is possible to transfer data transfers on the basis of an adequacy finding, internal data protection rules, approved codes of conduct, standard data protection clauses or an approved certification mechanism pursuant to Art. 46 para. 2 letters a) – f) GDPR.

If the person responsible undertakes a transfer to a third country on the legal basis of Art. 49 para. 1 a) GDPR, you will be informed at this point about the possible risks of a data transfer to a third country.

There is a risk that the third country receiving your personal data may not provide an equivalent level of protection compared to the protection of personal data in the European Union. This may be the case, for example, if the EU Commission has not issued an adequacy decision for the third country in question or if certain agreements between the European Union and the third country in question are declared invalid. Specifically, there are risks in some third countries with regard to the effective protection of EU fundamental rights through the use of monitoring laws (e.g. USA). In such a case, it is the responsibility of the controller and the recipient to assess whether the rights of data subjects in the third country enjoy a level of protection equivalent to that in the Union and can be effectively enforced.

However, the basic data protection regulation should not undermine the level of protection of natural persons ensured throughout the Union when personal data are transferred from the Union to controllers, processors or other recipients in third countries or to international organisations, even if personal data are further transferred from a third country or from an international organisation to controllers or processors in the same or another third country or to the same or another international organisation.

14.2 Data Processor

We use external service providers (order processors) e.g. for the dispatch of goods, newsletter or payment processing. Separate agreements have been concluded with these service providers for order data processing in order to guarantee the protection of your personal data. We work together with the following service providers:

  • CMS Sudhaus & Partner, Unternehmensberatung GmbH, Boschstr. 1 – 5, 48703 Stadtlohn
  • Sein und Haben Werbeagentur GmbH, Schanzenstr. 31, 51063 Köln
  • DIEONLINEFABRIK Agentur für Onlinemarketing GmbH, Chausseestrasse 14, 10115 Berlin
  • Host Europe GmbH , Hansestrasse 111 , 51149 Köln
  • DIHUG GmbH, Karl-Hüls-Str. 1, 48703 Stadtlohn
  • Oediv Oetker Daten- und Informationsverarbeitungs GmbH & Co. KG, Lutterstr. 14, 33617 Bielefeld
  • SLC Service Logistik Company GmbH, Hölderlinstr. 60, 48703 Stadtlohn
  • Mailjet GmbH Büro- und Postadresse Düsseldorf: c/o Workrepublic, Berliner Allee 26, 40212 Düsseldorf, Germany
  • Mailjet SAS (Global HQ) Büro- und Postadresse Paris: 13-13 bis, rue de l’Aubrac, 75012 Paris, France

16. Duration of storage of personal data

Personal data is stored for the duration of the respective legal retention period. After expiry of the deadline, the data will be routinely deleted, unless there is a need for a contract or fulfillment of the contract.

17. Applications (Training & Vacancies)

By submitting their application to us, applicants consent to the processing of their data for the purposes of the application procedure in accordance with the type and scope set out in this Privacy Policy.

If special categories of personal data within the meaning of Art. 9 Para. 1 DSGVO are voluntarily provided within the framework of the application procedure, they will also be processed in accordance with Art. 9 Para. 2 lit. b DSGVO (e.g. health data, such as severely disabled status or ethnic origin). Insofar as special categories of personal data within the meaning of Art. 9 para. 1 DSGVO are requested from applicants as part of the application procedure, their processing will also be carried out in accordance with Art. 9 para. 2 lit. a DSGVO (e.g. health data if they are required for the exercise of a profession).

If provided, applicants can submit their applications via an online form on our website. The data will be transmitted to us encrypted according to the state of the art.

Applicants can also send us their applications by e-mail. Please note, however, that e-mails are generally not sent in encrypted form and the applicants themselves must ensure that they are encrypted. We therefore cannot assume any responsibility for the transmission path of the application between the sender and the reception on our server and therefore recommend using an online form or postal dispatch. Instead of applying using the online form and e-mail, applicants still have the option of sending their application by post.

In the event of a successful application, the data provided by the applicants can be further processed by us for the purposes of the employment relationship. Otherwise, if the application for a job offer is not successful, the applicant’s data will be deleted. Applicant data will also be deleted if an application is withdrawn, which applicants are entitled to do at any time.

Subject to justified revocation by the applicants, the data will be deleted after a period of six months so that we can answer any follow-up questions regarding the application and meet our obligations to provide evidence under the Equal Treatment Act. Invoices for any reimbursement of travel expenses will be archived in accordance with the provisions of tax law.

18. Safety

We have taken extensive technical and operational safeguards to protect your data from accidental or intentional manipulation, loss, destruction or access by unauthorized persons. Our security procedures are regularly reviewed and adapted to technological progress. In addition, privacy is granted on an ongoing basis through constant auditing and optimization of the privacy organization.

 

hülsta reserves all rights to make changes and updates to this Privacy Policy. This Privacy Policy was created on 08.09.2020 by Keyed GmbH.